When looking at my coffee cup I saw the Eco logo that is on the side. It reminded me of an environmental poster that used to be in Espresso Royale. It also reminded me of the "Be Spartan Green" campaign currently going on for MSU. I decided to create a kind of advertisement that Espresso Royale could use to promote recycling and being green. I did not think putting "Be Spartan Green" would be appropriate since the coffee shop is not affiliated with the University. Therefore I figured just the simple message at the bottom would be enough to get the message across. I also kept the message small because I thought it contributed to the idea of leading a minimalist lifestyle.
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